Malibu Rum

Category: On-premise Beverage, portfolio

Malibu Rum

Client Type: Agency to Agency

SMI provides young, very attractive, energetic and reliable ambassadors in the Bloomington, IL (Illinois State Univ) college market. We ramped up for this market in just 1 week, from recruitment to first execution, and are now entering our 4th year of successful execution. We work closely with our client agency’s market manager on a continuously changing schedule that requires timely communication.