Quiznos Delivery Launch

Category: National Programs, portfolio

Quiznos Delivery Launch

Client Type: Agency to Agency

SMI was contracted to provide energetic, independent and sales-focused ambassadors in four major markets: Boston, MA; Ft. Myers, FL; San Francisco, CA; Providence, RI.  The project duration spanned 14 weeks with 37 contractors working across markets and supporting 150 individual franchise locations.  Route logistics, marketing material distribution, ambassador training, individual franchise-owner communication and daily reporting were all managed by SMI in conjunction with TBA.

SMI launched and managed all 4 markets in a timely manner.  Our street teams successfully marketed Quiznos’ lunch delivery program to over 125,000 businesses and drove an increase in delivery orders placed.